A Look into Calvin Klein’s Advertisements Essay -- Essays Papers

A Look into Calvin Klein’s Advertisements As an enchanting youngster investigates a camera a rough voice, off camera, murmurs, â€Å"You got a genuine pleasant look. How old right? Is it true that you are solid? You figure you could rip that shirt off? That’s a genuine pleasant body. You work out? I can tell.† No, it’s not straight out of a hot romance book, however it could be. This is only one case of how provocative Calvin Klein’s commercials have been. Despite the fact that the promotions helped deals for the Calvin Klein realm, it incensed numerous guardians, strict gatherings, and even the media over its message, its picture, and its lawfulness. There is no uncertainty the promotions are off color, however in publicizing today, sex sells. Promoting is completely founded in transit a specific individual sees it. Flipping through any teenager magazine, you will in all likelihood run over a Calvin Klein promotion that depicts his models as runway high school addicts, youthful anorexic young ladies or even youngsters clad in uncovering attire. In 1980, a Calvin Klein advertisement included a 15-year-old Brooke Shields, who said that there was â€Å"nothing among her and her Calvin’s.† And who can overlook the banners of Marky Mark getting himself in his cotton briefs, or the anorexic-looking Kate Moss that went topless in a promotion. Patrick Carroll, President and General Manager of Calvin Klein Cosmetics Canada stated, â€Å"All promoting, for scents, pants and clothing, share a comparative look that consolidates innovative personalities, delightful countenances, polished bodies, gr...

The Major Motion Picture Pearl Harbor Essay Example For Students

The Major Motion Picture Pearl Harbor Essay The Major Motion Picture Pearl Harbor Pearl Harbor The significant movie, Pearl Harbor, reflects upon a war that happened a couple of decades prior as opposed to the narrative shot not long after the assault on Pearl Harbor. The two motion pictures delineate the assault as one that will live on in notoriety, however the narrative gets an angry revenge towards Japan since it was recorded during a period of disdain towards the Japanese, our adversary. While the more current film has given us an opportunity to ponder the war and understand that we both disparaged the adversary and knew almost no about the other. While one film was clearly and the other was in shading with millions spent on the battling scenes, the two of them delineate a similar war. I felt that there was a lot of the romantic tale in the more up to date film than real authentic figures and significance. We will compose a custom article on The Major Motion Picture Pearl Harbor explicitly for you for just $16.38 $13.9/page Request now Genuine authentic figures Col. James H. Doolittle Alec Baldwin and Doris Dorie Miller Cuba Gooding, Jr. in minor jobs that ought to have been given more screen time are sprinkled all through the film, adding a bit of legitimacy to the challenging do of the primary anecdotal characters depicted by Affleck and Hartnett. The film that was in high contrast endeavored to demolish the Japanese notoriety by indicating all the flaws of the Japanese individuals and describing their pioneers as complete despots and the aircraft to be crazy people who might kick the bucket for these dictators. Truly, the Japanese assault on Pearl Harbor spoke to one of the key activities of World War II, since it sucked the United States into the war. The assault, contrived by Admiral Yamamoto, officer of the Japanese armada, presented the brunt of the Japanese military force as a powerful influence for Hawaii. In a two-hour time frame, 18 boats were sunk or severely harmed including the Arizona, which split in two at that point went under; the West Virginia; and the 188 planes were devastated, and in excess of 3500 Americans were killed or injured. Luckily for the American Pacific armada, the three plane carrying warships based at Pearl Harbor were out to the ocean at the hour of the assault. On the following day, President Roosevelt remained before Congress, and, in the wake of announcing December 7, 1941 to be a date that will live in notoriety, he asked that an assertion of war be given. In the interim, a large portion of a world away, the Japanese praised their triumph, yet Yamamoto pondered for all to hear whether the assault had been the best thing, saying, I dread all we have done is to stir a dormant beast and fill him with a horrible determination. In reality the Pearl Harbor air strike joined the American individuals such that no other occasion in the twentieth century did. Pearl Harbor delineates the entirety of this and more the third demonstration is a record of Dolittles April 1942 shelling assault on Tokyo, propelled from the Hornet, yet does as such in a slapdash manner. It is conceivable to contend that Pearl Harbors motivation is unreasonably eager for a solitary movie: recount to a romantic tale, speak to the authentic circumstance, and offer a closing purge that doesn't fall into place easily for the story of what happened at Pearl Harbor. The film does numerous things, however just prevails with regards to doing a couple of them well. As a history exercise, Pearl Harbor can best be portrayed as inadequate and cursory. This would effectively be excusable if the image had more to offer in different regions; shockingly, it doesnt. So the movies defective authentic setting turns into its key selling point. The story is introduced from the perspective of three focal characters: plane pilots Rafe McCawley (Ben Affleck) and Danny Walker (Josh Hartnett), and medical attendant Evelyn Johnson (Kate Beckinsale), the lady who cherishes, and is adored by, these two closest companions. Rafe and Danny are nearer than siblings until Evelyn interferes with them. Be that as it may, before the sentimental triangle can be sifted through, Pearl Harbor is assaulted, and every one of the three are called to perform demonstrations of ludicrous bravery . The Major Motion Picture Pearl Harbor Essay Example For Students The Major Motion Picture Pearl Harbor Essay The Major Motion Picture Pearl Harbor Pearl Harbor The significant movie, Pearl Harbor, reflects upon a war that happened a couple of decades back instead of the narrative recorded not long after the assault on Pearl Harbor. The two motion pictures delineate the assault as one that will live on in shame, yet the narrative gets a resentful revenge towards Japan since it was recorded during a period of scorn towards the Japanese, our adversary. While the more up to date film has given us an opportunity to consider the war and understand that we both disparaged the foe and knew almost no about the other. While one film was clearly and the other was in shading with millions spent on the battling scenes, the two of them delineate a similar war. I felt that there was a lot of the romantic tale in the more up to date film than genuine chronicled figures and significance. We will compose a custom exposition on The Major Motion Picture Pearl Harbor explicitly for you for just $16.38 $13.9/page Request now Genuine verifiable figures Col. James H. Doolittle Alec Baldwin and Doris Dorie Miller Cuba Gooding, Jr. in minor jobs that ought to have been given more screen time are sprinkled all through the film, adding a dash of legitimacy to the challenging do of the primary anecdotal characters depicted by Affleck and Hartnett. The film that was in high contrast endeavored to decimate the Japanese notoriety by demonstrating all the flaws of the Japanese individuals and describing their pioneers as complete despots and the planes to be crazy people who might kick the bucket for these dictators. Generally, the Japanese assault on Pearl Harbor spoke to one of the key activities of World War II, since it sucked the United States into the war. The assault, concocted by Admiral Yamamoto, administrator of the Japanese armada, applied the brunt of the Japanese military force as a powerful influence for Hawaii. In a two-hour time frame, 18 boats were sunk or gravely harmed including the Arizona, which split in two at that point went under; the West Virginia; and the 188 planes were wrecked, and in excess of 3500 Americans were killed or injured. Luckily for the American Pacific armada, the three plane carrying warships based at Pearl Harbor were out to the ocean at the hour of the assault. On the following day, President Roosevelt remained before Congress, and, in the wake of pronouncing December 7, 1941 to be a date that will live in shame, he asked that a statement of war be given. In the interim, a large portion of a world away, the Japanese praised their triumph, however Yamamoto pondered so anyone can hear whether the assault had been the best thing, saying, I dread all we have done is to stir a dormant beast and fill him with a horrible purpose. To be sure the Pearl Harbor air attack joined the American individuals such that no other occasion in the twentieth century did. Pearl Harbor portrays the entirety of this and more the third demonstration is a record of Dolittles April 1942 bombarding strike on Tokyo, propelled from the Hornet, yet does as such in a slapdash manner. It is conceivable to contend that Pearl Harbors motivation is unreasonably aggressive for a solitary movie: recount to a romantic tale, speak to the chronicled circumstance, and offer a finishing up purification that doesn't easily fall into place for the story of what unfolded at Pearl Harbor. The film does numerous things, however just prevails with regards to doing a couple of them well. As a history exercise, Pearl Harbor can best be portrayed as inadequate and careless. This would effectively be pardonable if the image had more to offer in different territories; sadly, it doesnt. So the movies imperfect authentic setting turns into its key selling point. The story is introduced from the perspective of three focal characters: plane pilots Rafe McCawley (Ben Affleck) and Danny Walker (Josh Hartnett), and medical caretaker Evelyn Johnson (Kate Beckinsale), the lady who cherishes, and is adored by, these two closest companions. Rafe and Danny are nearer than siblings until Evelyn interferes with them. Yet, before the sentimental triangle can be sifted through, Pearl Harbor is assaulted, and every one of the three are called to perform demonstrations of ridiculous valor .

Virgin Blue Holdings Change Management

Official Summary In the ongoing past, associations have held onto change the executives as a method for expanding profitability when confronted with financial, social, innovative, or natural challenges.Advertising We will compose a custom report test on Virgin Blue Holdings Change Management explicitly for you for just $16.05 $11/page Learn More To survey the adequacy of progress the executives, this report dives into an investigation of drivers of authoritative change at the Virgin Blue Holdings, just as the hindrances it might look in the change the executives procedure, including the administration boundary, vision obstruction, and the asset hindrance. All the more along these lines, through an audit of writing, the report underscores assorted models utilized in change the executives, including procedural model, Kotter’s model, and EFQM Excellence model, with a perspective on discovering the most suitable change the executives hypothesis that ought to be received by the Vir gin Blue Holdings. In that capacity, this report suggests the procedural model over other change the executives models by exhibiting its viability through breaking down the stages associated with the procedure. This demonstrates a viable change the board procedure should address each stage independently, as this assists with featuring the obstructions to hierarchical change, just as to give suggestion to improving the change the board procedure. This report exposes the justification behind receiving change the executives as a feasible administrative practice. Presentation Change the board is a basic instrument to human asset directors, as it convinces and empowers laborers to acknowledge new thoughts, values, advances, procedures and organization. Change in the work environment is inescapable as changes in natural, innovative, financial, social, just as the legitimate variables make organizations continually apply new advances, overhaul frameworks, and change their administration re hearses with an end goal to improve productivity.Advertising Looking for report on business financial matters? How about we check whether we can support you! Get your first paper with 15% OFF Learn More This change is typically confronted with numerous difficulties, and key among them incorporate realignment of HR and redeployment of capital assets (Kanter 2003, p.237). In this manner, change the executives is a vital procedure that encourages acknowledgment of new thoughts, values, advancements, procedures, and organization, and its cooperation ought to incorporate all the staff individuals just as the partners (Saka 2003). It is from this point of view that the field of progress the board has been developing throughout the years to guarantee that all workers grasp change inside the authoritative settings. This paper will give a report looking into the issue investigation of the â€Å"Virgin Blue Holdings† to give an educated audit regarding change the executives models and hypotheses and their viability. It will start with breaking down the drivers of authoritative changes and continue to assess the models and speculations essential for a compelling change process. Examination Of Drivers Of Organizational Change At The Virgin Blue Holdings Despite the way that numerous associations oppose changes during the underlying stages and think that its costly to actualize, various perspectives constrain them to roll out operational improvements. Along these lines, an association can be compelled to receive applicable changes when its adjusts its statement of purpose; when its items/administrations become old because of innovative elements, among different components; or when it is confronted with a firm rivalry that must be vanquished through a merger (Gebauer, Fischer, Fleisch 2010). One of the most significant drivers of hierarchical change is when organizations neglect to accomplish budgetary targets. This causes them to assess their business targets and pr ocedures in an offer to turn away the emergency. The Virgin Blue Holdings reports a 62% decrease in the net benefits, a net revenue that is beneath the objective level.Advertising We will compose a custom report test on Virgin Blue Holdings Change Management explicitly for you for just $16.05 $11/page Learn More This depicts the organization is encountering a deficient monetary presentation, in this manner requiring change in its business tasks. The decay can be credited to solid serious powers, causing it to achieve just 10% of the piece of the pie. Also, since the Virgin Blue Holdings needs to accomplish an upper hand, it has been compelled to receive a move that can't be overemphasized: rebuilding its business activities to coordinate the dynamic patterns. Therefore, extraordinary rivalry is a driver to authoritative change as it compels a few associations to change their goals and methodologies. In such manner, the Virgin Blue Holdings has made an undertaking to change its goals and procedures by ensuring that it makes the vital strides that target including the corporate explorers, other than the recreation voyagers, as a component of its piece of the overall industry. Its change the board approach comes from the way that organizations that comprehend and address the ever-expanding requests of their clients are significant contenders than the organizations that disregard the rising patterns, as this lessens their odds of confronting a reducing piece of the overall industry (Gebauer, Fischer, Fleisch 2010). In addition, note that organizations ought not just adjust to hierarchical changes because of mechanical developments yet in addition due to peoples’ mentalities and social conduct influencing them (Penger et al. 2007). In such manner, the Virgin Blue Holdings is required to get a significant comprehension of the social factors that may influence profitability of the organization by attempting to comprehend the present interest of the representat ives. All the more along these lines, organizations ought to make social relations and team up with other companies’ rehearses that are in accordance with its change procedure. What's more, it is thus that the Virgin Blue Holdings has stepped up of benchmarking its uniform with a well known design industry, which is regularly known as the Project Runway.Advertising Searching for report on business financial aspects? How about we check whether we can support you! Get your first paper with 15% OFF Find out More Also, when an item arrives at the finish of its item life cycle, organizations are constrained either to reduce the working expenses of the item being referred to or to present another item in the market. This is apparent in the Virgin Blue Holdings as it tries to acquaint Airbus A330 airplane with work among Sydney and Perth. This airplane is relied upon to introduce another item in the market by presenting another business class lodge and a â€Å"superior economy class.† Companies can likewise be compelled to change their administration framework as they look to reduce expenses that end up being negative to the company’s benefit. This is regularly accomplished by teaming up with different organizations in the field. At this stage, a few organizations adopt the strategy of cooperating with existing contenders, and this, thus, encourages basic changes to company’s business forms through groups that help to continue execution. To reduce unnecessary expenses, the V irgin Blue Holdings has stepped up of teaming up with the Skywest, and this gives it a chance of flying the Turboprop airplane to provincial courses. Be that as it may, such sort of an association is described by repetition or dangers to authoritative culture, and this inspires hierarchical changes because of contrasts radiating from unique perspectives on the board rehearses and social estimations of two distinct organizations as they look for shared belief (Kanter 2003, p.253). Subsequently, a successful change the board procedure is required to carry this to realization. In an offer to receive a viable change the board procedure, it is fundamental to break down various difficulties that the Virgin Blue Holdings may look all the while. Boundaries To The Organizational Change While overseeing authoritative changes, it is principal to build up whether the new worldview is worthy to all individuals from the group since this encourages execution of a feasible system to counter the hie rarchical change hindrances, which incorporate the administration boundary, vision obstruction, and the asset hindrance. These boundaries radiate from deficient necessity arranging, inability to counsel the influenced individuals, and lacking preparing (Coram Burnes 2011). Along these lines, adequate avocation and instruction ought to be set up to realign people with the new company’s bearing, since the move of thinking of new vital changes may not be completely held onto by the workers just as other partner. In any case, change specialists, which include overseeing employees’ perspectives, can help with the changing procedure regardless of the way that not all operators are recognized in change the executives. For example, while the Virgin Blue Holdings has stepped up of teaming up with Skywest, some staff individuals from the Virgin Blue Holdings may not value the move since it might raise distress, which regularly radiates from working with an association that has b een considered as an opponent throughout the years. Hierarchical changes present an association with another crucial vision proclamation, causing the representatives to accomplish new position particulars. The representatives may will in general oppose these progressions in the wake of understanding that the move will require extra aptitudes, which they may need at the hour of the change usage (Coram Burnes 2011). In such a case, the hierarchical boundary exudes from inability to design satisfactorily and disregarding the influenced representatives, who, thus, influence the remainder of the workers inside the association. Furthermore, lacking preparing fills in as an obstruction to hierarchical changes. For example, numerous workers are offered fundamental aptitudes in PC programming activity with a perspective on expanding their capability in PC tasks. In any case, this doesn't

Test Day Trials

Nineteen pairs of clammy hands, bathed in anxiety and soaked in sweat, shook as they rested on the wooden desks. Each had one sharpened pencil on it, pointing toward the teacher's desk where the thing we feared lay in a pile. Sunlight gleamed through the windows, shining upon the dread and anguish floating in the air. An aroma of fear filled my nose. I forced my eyes back to the endless crawling black words, trying to cram last-minute facts into the corners of my mind. Blue seats lined up like soldiers behind the quivering desks, walls closing in on our confinement. Knowledgeable posters on the walls, hidden behind screens, taunted us in soft voices. Whispering questions, voices buzzed with agitation and frustration. Hearts boomed together as one drum, the rhythm waking our adrenaline. Apprehension built and sugary unease tiptoed onto our tongues, clogging them with sudden restlessness, forcing our throats to choke on the excess saliva of anticipation. Suddenly, an alarming clang of words exited the teacher's mouth and the hated timer was set. Scrambling, searching, we fervently scouted our minds for knowledge to fill the millions of lines on the paper before us, like ditches in a farmer's field. One by one we plowed them. Some of the soil was rough, so we skipped over it, hoping for sudden and magical  ­irrigation to loosen it up. Hope filled the room, covering the fear on every person's face. It warmed the air as each of us realized that maybe – just maybe – we would survive this. As we continued, though, tension and concern for the outcome began to block our thinking. Pencils shivered, teeth rattled, and wallows of worry wormed around the room. The scritchity-scratch of others' pencils filled my mind; pangs of dismay overwhelmed me as I realized I wasn't fully prepared. A fretfulness displaced the air, which had just begun to give us some comfort. The clock ticked ever so quickly and the ditches were not all plowed. Our hands were wor n and used, hardening in recollection and hurried writing, sore and aching with every twitch as time walked on swiftly, never missing a beat. Our hands, white and sticky with sweat, shouted for us to stop. We waited apprehensively for the timer to signal the end of our torture, yet at the same time we hoped it would never arrive and allow us to fully accomplish the task we were here to do. Nervousness rained down, swallowing up the last hope we held. Struggling, I grabbed at my thoughts, searching anxiously for the switch to a light bulb. Yes! I jotted down the tidbits that bounced one by one through the nerves connecting my brain to my hand. Bland air rushed down my throat, stinging slightly from frenzied actions. Ding! The fateful sound cut through the air, ending our furious scribbling. Our papers were whisked off the tables, the swooshing sound surprisingly sweet. Faces instantly radiated relief, a boulder burden rolled off onto the next batch of victims. We were slightly w eak-kneed, slightly dizzy-headed, but much improved from the frantic moments before. Smiles were exchanged, reminders that we did indeed survive, no matter how difficult the obstacle. We did it! The proud whiteboard shone on our achievement. Nineteen stiff desks creaked in happiness. A squat bookshelf displaying rows of paperback teeth nodded approvingly. The warmth of the sunlight finally reached our smiles, illuminating them in the dark of the testing classroom.

Choosing a Location for a Burger King fast food...

The nature of a Burger King restaurant and a car factory are both very different as they are both different services, therefore there will be many varying factors that need to be considered when choosing an appropriate location for siting either of these. Burger King provides a service to the public, therefore it lies in the tertiary sector, whilst a car factory is a manufacturing business, which provides cars for there company. Every business needs to be located, but this has to be done carefully, as it is very expensive to reverse. The main factors which will influence a businesses decision to locate in a certain area are, competition, costs of the area, government incentives, availability of labour, proximity to materials and†¦show more content†¦The type of land may also be important, as a car factory will not need the same land as a restaurant would, this would mean a clear price difference. Availability of labour is also a key factor, both businesses will need staff to work for them. In both businesses, a large supply of unskilled workers are required to be trained up and taught how to perform there jobs. The businesses would need to locate in an area where there is a high-level of unemployment as they will easily attract people wanting jobs. Also, these areas will have low labour costs, as they will be able to pay workers the minimum wage rate. One factor that a car manufacturer will have to consider, but not Burger King, is the proximity to market. This is because businesses that assemble components often chose to locate closer to where the customer markets are. This is because the cost of transporting the finished heavy product is more then transporting the raw materials. Similarly, a factor that Burger King will have to consider and not a car factory is the shops that are around them. Burger King needs to be located in a High street or a urban town centre, as this i s where the majority of people who visit fast-food restaurants will be shopping or visiting. People will already be in the area, and if they see a fast-food restaurant and are hungry they will go in, however they will not drive outShow MoreRelatedDesigning a Customer Driven Statergy23698 Words   |  95 Pagesand fresh doughnuts. Rosenberg started franchising the Dunkin’ Donuts name, and the chain grew rapidly throughout the Midwest and Southeast. By the early 1990s, however, Dunkin’ was losing breakfast sales to morning sandwiches at McDonald’s and Burger King. Starbucks and other high-end cafes began sprouting up, bringing more competition. Sales slid as the company clung to its strategy of selling sugary doughnuts by the dozen. In the mid-1990s, however, Dunkin’ shifted its focus from doughnuts to coffeeRead MoreHbs Case Study Guid30915 Words   |  124 Pages..................................... 102 PRACTICE CASE 22 (HBS AS A BUSINESS).............. ............................................................................................................................. 104 PRACTICE CASE 23 (FAST FOOD RESTAURANT) .................................................................................................................................. 106 PRACTICE CASE 24 (AUTOMOBILE PRODUCER) ................................................................Read Morepaul hoang answers72561 Words   |  291 Pagessmall company such as Reload from entering overseas markets where such rivals exist. By locating in a different continent, Reload will need to establish itself with new suppliers who are reliable in providing the firm with fresh ingredients for its food and beverages. Legal systems are different in foreign countries so legal experts will need to be hired to ensure there is a smooth transition of operations in Scotland and other countries outside of New Zealand.  © Paul Hoang and IBID Press Read MoreReed Supermarket Case32354 Words   |  130 PagesThe international market selection process Learning objectives 8.1 Introduction 8.2 International market selection: SMEs versus LSEs x CONTENTS 8.3 Building a model for international market selection 8.4 Market expansion strategies 8.5 The global product/market portfolio 8.6 Summary Case studies 8.1 Tata Nano: international market selection with the world’s cheapest car 8.2 Philips Lighting: screening markets in the Middle East 8.3 Video case study: Hasbro Questions for discussion References Read MoreCase Studies67624 Words   |  271 Pagesvision, and new products since then have been based on this vision. The adaptation of the strategy went well beyond the menu, encompassing many aspects of the restaurant management system. Two different menu boards were displayed in each restaurant – green for vegetarian products and purple for non-vegetarian products. Behind the counter, restaurant kitchens had separate, dedicated preparation areas for the meat and non-meat products. The kitchen crew (in charge of cooking) had different uniforms to distinguishRead MoreOperational Management36687 Words   |  147 PagesTAB LE OF CONTENTS Section Introduction 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Operations and Productivity Operations Strategy in a Global Environment Total Quality Management Forecasting Design of Goods and Services Process Strategy and Capacity Planning Location Strategies Human Resources, Job Design and Organisational Effectiveness Supply Chain Management Inventory Management and JIT Systems Aggregate Scheduling Materials Resources Planning (MRPII) Project Management Bibliography Title of Section Page 3-6Read MoreMarketing Mistakes and Successes175322 Words   |  702 Pagesaggressive Airbus, brought market shares close to parity. Both firms are now introducing strikingly new planes, but are finding problems with their outsourcing key components to foreign suppliers. Comebacks McDonald’s had long dominated the fast food restaurant market. Then it began to falter, and hungry competitors made inroads into its competitive position. As it fought to regain its momentum, it explored diversifications and ever more store openings, while profitability plummeted. Recently,Read MoreVarian Solution153645 Words   |  615 Pagesmeals in French gourmet restaurants. The price of Jonathan’s brand of whiskey is $20 per bottle, the price of designer tennis shoes is $80 per pair, and the price of gourmet restaurant meals is $50 per meal. After he has paid his taxes and alimony, Jonathan has $400 a week to spend. (a) Write down a budget equation for Jonathan, where W stands for the number of bottles of whiskey, T stands for the number of pairs of tennis shoes, and M for the number of gourmet restaurant meals that he consumes. Read MoreMarketing Management 14th Edition Test Bank Kotler Test Bank173911 Words   |  696 Pagesa firms intangible assets. D) It is more important for bigger organizations than smaller ones. E) It is seldom used by nonprofit organizations. Answer: B Page Ref: 4 Objective: 1 Difficulty: Easy 2) ________ is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value. A) Marketing management B) Knowledge management C) Operations management D) Strategic management E) DistributionRead MoreMiss23262 Words   |  94 Pagesenvironment and internal environment (as a basis for deciding on a long-term strategic direction and developing a strategic vision), then proceed to an evaluation of the most promising alternative strategic options and business models, and culminate in choosing a specific strategy. This chapter presents the concepts and analytical tools for zeroing in on a single-business company’s external environment. Attention centers on the competitive arena in which a company operates, the drivers of market change

Essay about The Three Spirits in Dickens’ A Christmas Carol

The Three Spirits in Dickens’ A Christmas Carol In Dickens’ Ghost story ‘ A Christmas Carol’ we are shown a story of redemption. Dickens uses description, sarcasm and many other effects to create the sudden changes of atmosphere in the novel. I will look at how Dickens creates such a structured book and what causes it to be so effective. However before I begin to examine Dickens’ methods I will see how each of the mysterious spirits affect Scrooge and how he responds to them. Ebenezer Scrooge is a miser if ever there was one - grasping and covetous, rich and penny-pinching. Dickens describes how he keeps a clerk, Bob Cratchit, on a measly fifteen shillings a week and a very small fire. His only family, a nephew named†¦show more content†¦He also remarks that Fezzywig had the power to make his apprentices happy or sad - a recognition that he returns by treating his clerk Cratchit better. He is also shown other Christmases for more evidence. The Ghost of Christmas Past shows Scrooge himself as a young boy, alone in a school at Christmas. His sister Fan comes to take him home, telling him their father had a change of heart. At a later Christmas, Scrooge visits himself and his old sweetheart Belle, and watches in horror and sadness as he sees himself break off their engagement. Scrooge is also shown happy times, as he sees himself apprenticed to the kind and merry merchant Fezzywig.The Ghost of the Christmas Past shows how our experiences make us who we are (that is why he is both a child and an old man - who we are and who we will be as well as who we were). When the Ghost of Christmas Present shows him the marketplace, Scrooge thinks about how the Spirits blessing helps those with not enough to eat. He also remarks on how all of the people he is shown - the miners, the sailors, his nephew, the Cratchits - are happy and merry even though they have no money. He worries about Tiny Tim, and asks whether he will live. `Spirit, says Scrooge, with an interest he had never felt before, `tell me if Tiny Tim will live. `I see a vacant seat, replied the Ghost, `in the poor chimney -corner, and a crutch without an owner,Show MoreRelatedEbenezer Scrooges Visit by the Three Spirits in Dickens Novel A Christmas Carol667 Words   |  3 Pagesreaders travel into the main characters mind or point of view. In Charles Dickens novel, A Christmas Carol, a grumpy and selfish old man, Ebenezer Scrooge, was visited in his dream by three spirits. It all started in the morning of Christmas Eve when Scrooge came across into some events which made him started thinking and dreaming about his past, present and future with 3 different sprits. Many people believed that the three Spirits did visit Scrooge. It started when Scrooge heard Marley, Scrooge’s oldRead MoreCharles Dickens and A Christmas Carol1613 Words   |  7 PagesCharles Dickens and A Christmas Carol: Famed British author, Charles Dickens was born on February 7, 1812, in Portsmouth, England. He was the second of eight children, living in a poor neighborhood in London. His parents were John Dickens, a naval clerk, who always lived beyond his means. Married to his mother Elizabeth Dickens, who aspired to be a teacher and a school director. Dickens went to William Giles’ school in Chatham, Kent, for approximately one year before his father’s money habitsRead MoreSocial Criticism In A Christmas Carol By Charles Dickens765 Words   |  4 Pagesthe world renowned classic, A Christmas Carol. Charles Dickens, born on February 7, 1812, spent the first nine years of his life living in southeast England with his father John, who was kind and likable man, although financially irresponsible. After moving to London, the twelve-year-old Dickens had his father arrested and set to debtors’ prison where his mother moved seven of their children, but arranged for Charles to live alone outside the prison. Charles spent three traumatic years away from hisRead MoreScrooges Journey of Growth and Redemption in a Christmas Carol810 Words   |  4 PagesIn A Christmas Carol, Charles Dickens represents Scrooge as an unsympathetic man who is offered the opportunity to redeem himself. Through use of language, the reader is positioned to view him adversely, but during the journey of morality lessons shown by three spirits, Scrooge recovers his sense of joy by undergoing a significant transformation. Scrooge seeks redemption through the many lessons taught by the Spirits of Christmas Past, Present, and Yet to Come. In A Christmas Carol, DickensRead MoreThe Life Of Charles Dickens A Christmas Carol1062 Words   |  5 Pageslasted from 1832 to 1901 under Queen Victoria’s reign. 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E Business Application Woolworths Limited

Question: Discuss about the E-Business Application for Woolworths Limited. Answer: Introduction The report depicts the importance and usage of E commerce strategy in the commercial market instead of traditional commerce. Electronic commerce is referred to as a combination of selling and buying of goods through electronic channel (Moloney 2015) or internet medium supported by Graphical User Interface (GUI). In order to maintain convenience most of the well known organizations have decided to adopt Ecommerce business strategies to develop their system. In this report the selected organization is Woolworths Limited. The usability of Ecommerce strategies and the current applications will be described in this report along with the Ecommerce marketing strategies. How the Supply Chain Management (SCM) and Customer Relationship Management (CRM) are related to the current Ecommerce system will also be described in this report. After complete diagnosis required changes, applicable for Woolworths Limited will also be illustrated in this report. Description of Woolworths operations During analysis the E commerce strategies, it has been found that Woolworths Limited applies different operation for overall growth. The primary resources used by the company, enables it to reduce its operational and security issues (Arli et al. 2013). Woolworths Limited has engaged different tools to its daily operation for specified recognition in the competitive marketplace. Various sophisticated technologies help the organization to attract more number of consumers and existing consumers satisfaction (Da Costa 2016). E business applications currently used From the bricks and motor trades it has been discovered that, in the year of 2008, Woolworths Limited engaged itself to SAP, to support the delivery and other technical processes (Da Costa 2016). Manual information production process is possible with thee adaptation of this technology. Electronic data recipient will receive a manual information system by implementing SAP. GS1 net is another system adopted by Woolworths Limited that enhances the world wide application of the retail industry (Fernie and Sparks 2014). Apart from this, other technologies adopted by Woolworths Limited are Global data synchronization standard and information sharing standard. The GS1net provided features are as follows: Data integrity is improved and rework in the supply chain management is reduced. Time and cost management is possible Resolved paper based or traditional transaction process Streamline communication is available. Data exchange and maintenance became easier Figure 1: Ecommerce application (Source: Kruger and Fourie 2015, pp-442) Ease of usage of Ecommerce system E commerce usability provides many opportunity and strength to Woolworths Limited. It consists of many benefits. With the help of Ecommerce Woolworths Limited has able to expand their business from local to international level. Easily Woolworths Limited can locate more number of consumers globally from suppliers to business partners (Viljoen 2012). The brand image can be improved including better consumer services. The productivity also increases and the supply chain management is easier to handle. Virtual actions are available, consumers get opportunities to select the best suited option from several. In an independent platform users can share and provide their feedback about the service of the company. E commerce applications currently used Currently among different E commerce applications the main application that are adopted by Woolworths Limited are the SAP that is interrelated to Enterprise Resource Planning (ERP) management (Stander 2015). It proves a buyer centric management system that is strictly focused on the requirements of the buyers. The activity provides online experiences and enables the organization to develop the brand image. From other prospects direct access to the server and error prevention has become possible. Advanced applications maintained by Woolworths Limited are as follows: Browser conversion into buyers: This is an important application of E-commerce as users get opportunity to go through the website of Woolworths Limited and can select any one from a set of options (Galliers and Leidner 2014). Cross selling increment: This application helps Woolworths Limited to be aware about their faults and the consumers can provide suggestion to that they can improve their system. Apart from this, for additional products they can request to the owners so that they could add it for improvement. Loyalty building: Value added relations to the website helps to establish a relationship among the consumers and the management of the organization (Fernie and Sparks 2014). Different organization holds different websites and it helps to create competition among them. E commerce marketing strategy strategy Impact Micro target an online audience The main aim of Ecommerce is to build and design a website that can easily reach the consumer (Stander 2015). The design of the website of Woolworths Limited is very attractive to the clients thus; more number of consumers are getting in touch to it and providing their suggestion more improvement. Personalization The website of Woolworths Limited is capable to design such a design so that it could reach the need of all the consumers at a time without any collision. Based on the preferences of the consumers, the website is continuously developing itself (Viljoen 2012). Target segmentation integration across the channels The target of Woolworths Limited is to attract the consumer from all over the world without any technical issue (Sila 2013). Content building It creates multichannel based offers to the clients. The network channel that is used by the company is sufficient and can be handled by all any one very easily (Galliers and Leidner 2014). Figure 2: Marketing strategy (Source: Mlitwa and Raqa 2012, pp-350) Ecommerce supply chain strategy Many E commerce supply chain strategies are maintained by Woolworths Limited. The rate of online sale is increasing rapidly than common in store based sales (Fernie and Sparks 2014). The continuous rise of supply chain engaged number of consumers. In fact, the organization is continuously implementing business strategies to develop the system. The strategies are as follows: The online consumers expect a fast product delivery and easy return process without any external interruption. There are many advantages in process import and export system. It reduces the cost and time for the overall process (Barnes and Hunt 2013). Continuous backup system is available due to the presences of operational redundancy. Inventory management system is also increased due to direct relation between the consumers and website. For the multichannel retailers a good supply chain management helps to improve their infrastructure. Due to twenty four hour services the consumers are able to get service all the time regardless of the geographical boundary of the clients (Galliers and Leidner 2014). Metrics are available to calculate the market penetration as well. Thu, the consumers can easily compare Woolworths Limited companys website to others and select the best option among them. Ecommerce security strategy and IT architecture The E-commerce system provides several opportunities to Woolworths Limited but at the same time, there are certain security concerns associated to it (Mlitwa and Raqa 2012). The IT architecture is needed to be very strictly protected so that, no other outsiders can interrupt within their existing system (Fernie and Sparks 2014). In order to keep the site secured certain security management are needed to be adopted by Woolworths Limited. The strategies are as follows: Selection of secure ecommerce platform: A cloud based security platform is required to be adopted so that the clients can easily handle it. The system should also consist of sophisticated object oriented programming language and software systems (Sila 2013). The management team is technically expert and they can provide VoIP supply to the server as well. Secure connection: Firewall, DMZ is included to the system so that no unauthenticated user can access the site. Secured network connection: In the IT architecture updated network system is present so that if any connected node fails then, it could be avoid the overall network failure (Kruger and Fourie 2015). Conclusion From the overall discussion it can be concluded that Ecommerce has developed many emerging technologies in the management system of Woolworths Limited. Different operations and e commerce strategies maintained by Woolworths Limited are described in this report. Apart from this, application of data synchronization helps to develop the automated exchange and manual data operation is also illustrated in this report. Two basic factors associated to Ecommerce are Supply can management and customer relationship management is elaborated in this report. Not only this but also how the existing operations of E commerce can be developed is also described in this report. Recommendations In order to improve the system certain recommendations are provided to the existing management maintained by Woolworths Limited. The recommended suggestions are as follows: Innovative ideas: Innovative ideas and emerging technologies are needed to be introduced within the existing system to develop the security and risk management system. Training and development: The employees working for Woolworths Limited are required certain training and development program so that they could develop their operational skills. Security evaluation: In order to keep the data secured from external attacks different encryption and decryption techniques are needed to be acquired. Architectural development: Woolworths Limited should implement cloud computing technology so that the management can operate the system easily. As it is platform independent thus, operation can took place in any platform. Strategic development: The system should implement strategic changes in their existing system. Price relationship identifier is needed to be added so that a synchronized relationship can be configured. References Arli, V., Dylke, S., Burgess, R., Campus, R. and Soldo, E., 2013. Woolworths Australia and Walmart US: Best practices in supply chain collaboration.Journal of Economics, Business, and Accountancy| Ventura,16(1), pp.27-46. Barnes, S. and Hunt, B. eds., 2013.E-commerce and v-business. Routledge. Da Costa, E., 2016.Global e-commerce strategies for small businesses. Mit Press. Fernie, J. and Sparks, L., 2014.Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan Page Publishers. Galliers, R.D. and Leidner, D.E., 2014.Strategic information management: challenges and strategies in managing information systems. Routledge. Johnson, P.F., 2014.Purchasing and supply management. McGraw-Hill Higher Education. Kruger, H. and Fourie, L.C., 2015. Online product and/or service brand offerings in South Africa.South African Journal of Economic and Management Sciences,7(3), pp.440-458. Mlitwa, N. and Raqa, N.M., 2012. The Socio-Technical Dynamics of e-Commerce Adoption in the Mainstream Grocery Supermarkets in South Africa.I-Business,4(4), p.350. Moloney, D.J., 2015.A review of the critical success factors and challenges facing e-commerce in the clothing industry in South Africa(Doctoral dissertation, Stellenbosch: Stellenbosch University). Sila, I., 2013. Factors affecting the adoption of B2B e-commerce technologies.Electronic Commerce Research,13(2), pp.199-236. Stander, A.M., 2015.Investigating the use of e-commerce to empower South African women(Doctoral dissertation, North-West University (South Africa), Potchefstroom Campus). Viljoen, M., 2012. The impact of e-commerce on customer relationship management in the financial services industry.